"Truly Unlike Anything You've Seen on Broadway" (USA Today)
First-Ever iTunes 'Digital Exclusive Release' Set for a Broadway Original Cast Album
The acclaimed rock musical PASSING STRANGE will be the first-ever Broadway show to get a 'Digital Exclusive Release' via iTunes, followed by it's July physical release on Ghostlight Records. The Tony Nominated Original Cast Album of the celebrated production was recorded in front of a live audience, in a dynamic recording session on stage at the Belasco Theatre.
Created by Heidi Rodewald and the show's star, "Stew," MTV NEWS aired a 'Passing Strange,' segment, which focused on the next generation of Broadway music consumers, and asked the question: "Could it be that Broadway has finally caught up to your iPod?" Ghostlight Records is committed to bringing the music of the 'New Broadway' to a contemporary audience, using technology, innovative marketing and artist involvement. Utilizing music videos, digital downloads and other aggressive strategies new to the Broadway arena, Ghostlight continues to be on the vanguard of interacting with the next generation of Broadway music fans.
Prior to the recording session, Stew said: "A live recording session of PASSING STRANGE will be a wildly unique event." "More than just a live show document or a studio recording, we are aiming for a freaky hybrid of the two. The audience will be in on the process, witnessing it. Heidi Rodewald and I have always tried to bring the spontaneity of live performance into our studio recordings. But now, through the magic of theater, the studio is coming to the Belasco. And that's a lot more convenient than trying to fit several hundred people onto those black leather sofas in a recording studio." With book and lyrics by the popular singer/songwriter Stew, and with music by Stew and his longtime musical partner Heidi Rodewald, PASSING STRANGE is directed by and created in collaboration with Annie Dorsen. PASSING STRANGE is the first musical by Stew and Heidi Rodewald, best-known for their rock-and-roll music since 2000 when they formed the band STEW, promptly winning two Album of the Year Awards from Entertainment Weekly for their acclaimed works "Guest Host" and "The Naked Dutch Painter." Previously in 1995, Stew had formed the band The PASSING STRANGE is the coming-of-age story of a middle-class youth seeking to find 'the real' by embarking on a journey of escape and exploration: he leaves the confines of his upbringing and discovers that the further he travels the more it is that the voyage within is the one that counts.