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NPR refreshes 'Morning Edition' music / Current

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NPR will change the theme music to Morning Edition for the first time in decades, according to a memo sent to member stations Tuesday by CEO Jarl Mohn. NPR is developing the new theme to attract new listeners and "to better reflect what Morning Edition is today," Mohn wrote in the email obtained by Current. The theme will debut May 6. "As we look to draw in new listeners to NPR programming and grow public radio's presence on multiple platforms, a new theme will give us a way to better reflect what Morning Edition is today, and attract listeners who have not yet discovered the program's dynamic mix of engaging, informative, and often surprising stories about today's world," Mohn wrote.

Mohn said the theme is "inspired by the work of BJ Leiderman," who composed the current music as well as the themes of Weekend Edition and Wait Wait … Don't Tell Me! Morning Edition has used Leiderman's theme since its 1979 debut, with subsequent arrangements provided by composer and musician Jim Pugh.

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